Plan Better. Spend Smarter. Earn More.
Practical online marketing guidance for hotel, BnB and rental owners, restaurants, activities, and beach bar operators
Consulting & Strategy
Custom online marketing consulting for tourism businesses, focused on visibility, direct bookings, and budget control. Clear priorities, realistic actions, and decisions based on real data, not trends or assumptions.
Website construction
- Website construction for small tourism businesses in Greece You probably already have a "nice" website. It loads, it has photos, it says… ...Read more →
SEO technical audit
- If you represent a business in Halkidiki or Thessaloniki and your site is live but still invisible on Google, this is rarely a… ...Read more →
Business web products
Ready-to-use web products for hotels and tourism operators, including websites, booking tools, tracking setups, and integrations that work without long contracts or ongoing consultancy.
WordPress GDPR compliance setup for Analytics and Google ads
- When your consent banner "works" but your tracking dies You don't notice it the day you install a GDPR cookie banner. You… ...Read more →
Dynamic website construction
- Dynamic website construction When your site says one thing and your business is doing another You change a room name, an offer,… ...Read more →
Ongoing support
Ongoing technical and practical support for websites, analytics, booking systems, and online marketing tools, with clear communication and real problem solving when something needs fixing.
Google ads management
- Google Ads management Who this is for, and who it is not for If you run a small hotel, studios, or villas… ...Read more →
Site follow-on support
- Who this is for, and who it is not for If your website already brings bookings or enquiries and you want it… ...Read more →
Guides & Insights
Practical guides and insights for hotel and rental owners, covering online marketing, OTAs, direct bookings, pricing, and technology, written from real experience in tourism operations.
How the OTAS “steal” the customers who are looking for your Hotel
- Do you run a hotel? Do not let OTAs take the customers you fought to win. (They are searching for your property… ...Read more →
Why Website Speed Matters More Than Design for Bookings in 2026
- A slow website doesn't lose points. It loses people. A guest taps your link, sees a white screen, waits, then backs out… ...Read more →
Hotel website design trends 2026
How the OTAS “steal” the customers who are looking for your Hotel
- Do you run a hotel? Do not let OTAs take the customers you fought to win. (They are searching for your property… ...Read more →
Why Website Speed Matters More Than Design for Bookings in 2026
- A slow website doesn't lose points. It loses people. A guest taps your link, sees a white screen, waits, then backs out… ...Read more →
Google advertising guides for hotel managers 2026
Google Analytics and GDPR in 2026: When Tracking Breaks
- Google Analytics and GDPR in : When Tracking Breaks You only notice this problem after money is already gone. One week your… ...Read more →
How to Stop OTAs from Owning Your Brand Searches in 2026
- How to Stop OTAs from Owning Your Brand Searches in When someone types your hotel name into Google and the first thing… ...Read more →
OTAs policies and direct bookings in 2026
How the OTAS “steal” the customers who are looking for your Hotel
- Do you run a hotel? Do not let OTAs take the customers you fought to win. (They are searching for your property… ...Read more →
Why Guests Trust OTAs More Than Your Website in 2026
- Why Guests Trust OTAs More Than Your Website in Many guests trust Booking.com or Airbnb more than your own website, even if… ...Read more →
Channel managers, booking tech and pricing
How the OTAS “steal” the customers who are looking for your Hotel
- Do you run a hotel? Do not let OTAs take the customers you fought to win. (They are searching for your property… ...Read more →
Why Website Speed Matters More Than Design for Bookings in 2026
- A slow website doesn't lose points. It loses people. A guest taps your link, sees a white screen, waits, then backs out… ...Read more →
The future of AI and LLMs in tourism marketing
Why Website Speed Matters More Than Design for Bookings in 2026
- A slow website doesn't lose points. It loses people. A guest taps your link, sees a white screen, waits, then backs out… ...Read more →
PriceLabs and Automatic Pricing Updates: What Changes in 2026
- Automation is useful when you can still control it. If your pricing already feels like a daily argument with yourself, tools like… ...Read more →
Social media for small tourism businesses
Your Website Is Your Asset. Social Media Is Not in 2026
- Your Website Is Your Asset. Social Media Is Not in You can lose a season because you built your visibility on something… ...Read more →
Why Instagram Looks Busy but Bookings Stay Flat in 2026
- Why Instagram Looks Busy but Bookings Stay Flat in Busy doesn’t mean profitable. You can post every day, reply to comments, run… ...Read more →
Online marketing, the basics
How the OTAS “steal” the customers who are looking for your Hotel
- Do you run a hotel? Do not let OTAs take the customers you fought to win. (They are searching for your property… ...Read more →
Why Website Speed Matters More Than Design for Bookings in 2026
- A slow website doesn't lose points. It loses people. A guest taps your link, sees a white screen, waits, then backs out… ...Read more →
No shortcuts. No noise. Data analysis. Use only what works.